Our store turned 3 yesterday! Yup!! 3 years have just flown past in a blink of an eye! To celebrate our birthday, we're having a storewide 10% discount from Friday 6th March to Sunday 8th March 2015! This is your chance to grab some Jellycats and Old Soles and of course, our Elly collection!

In addition, get a free box of Playon Crayons worth $19.90 with every $80 spent!

We'll be launching new designs this weekend for both boys and girls in our carnival collection! Get Ferris wheels, bumper cars and ice cream cones on your dresses!

Promotion valid from Friday 6th March to Sunday 8th March. See you at the Elly store! x, Audrey