ELLY REWARDS

Welcome to our rewards programme that gets you access to exclusive rewards, promotions and events by shopping with us! Every time you shop with us, you can earn reward points that can be exchanged for future discounts and savings. Check our Rewards Shop regularly for new items added!

WAYS TO EARN POINTS

Girl in Pink Dress
Create an account

Get 50 points when you join

Elly's second store grand opening at One Holland Village.
Complete an order

1 point for every $1 spent

Kids using binoculars, gift essentials.
Join our Social Media

Earn points when you follow our socials

Create an account with us online here or when you shop at our stores.

Sign in to your elly account to start earning points. Please note that purchases made via guest checkout do not earn points.

Spend at our store = 1 point for every $1 spent.

The number of points earned corresponds to the dollars spent. For example, 38 points will be earned for $38.90 spent.

Create an account and complete your profile = 30 points
Refer your friends = 100 points (Your friend gets 10% off their first order too!)
Like us on Facebook = 10 points
Follow us on Instagram = 10 points

Points will be automatically added into your account once you have completed any of the above.

Points do not expire, but once you have used the points to redeem a reward, that unique coupon code is only valid for 90 days from the date of redemption. You may hold on to the points until you are ready for a purchase, before redeeming the reward. It may take up to a couple of minutes for your unique coupon code to be activated in our system.

From 1 January 2026, points will expire after six months.

Points from different accounts cannot be combined and are non-transferable.

Points can only be earned through direct purchases from our official online store (www.theellystore.com) and The Elly Store at #02-43/44 One Holland Village or #02-31/33 Cluny Court.

Points cannot be earned through purchases from our stockists or popup stores such as Tangs Department Store, Motherswork and Takashimaya Department Store?

You might have made a purchase under a Guest account. This means you are not yet part of Elly Rewards! Drop us an email at contact@theellystore.com with your receipt number and your contact number. We will look into the matter and get back to you.

Sign into your account to view your points balance

Your points can be redeemed for a variety of exciting rewards. Enjoy discounts off your future purchases or redeem special promotional items. Some rewards may only be available in limited quantities, whilst stocks last.

Log into your account to update your details.

Simply let our team know that you are a member of our rewards programme, and that you would like to claim a reward before you make payment! They will require your email address or handphone number to access your account.

Points redemption cannot be used with any other discount codes on the website and in store.

Redeem your rewards in your account. A unique reward code can be found in the email sent to you when you redeemed your points.

When you are ready to complete the sale, proceed to cart out. At the check out page, enter your unique reward code into the discounts field. Once you have entered and redeemed your unique reward coupon code, the coupon will automatically apply the discount to the sale. Points redemption cannot be used with any other discount codes on the website and in store.