The Elly Label
Everything we make,
in one place.
Baby clothing, nursery essentials, kids fashion, swimwear, adult twinning sets, and Disney licensed collections. Browse by category below.
Baby Clothing
Shop allOnesies, rompers, sleepsuits, dresses, separates and bathrobe in soft cotton and bamboo blends. Sizes 3M to 6Y.
Girls' Clothing
Shop allDresses, cheongsams, tops, pants, swimwear, innerwear and tween clothing. Disney and original Elly prints. Sizes 12M to 14Y (some styles up to 16Y).
Dresses and Cheongsams
Everyday and occasion dresses, cheongsams and festive styles.
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Separates, Playsuits and Jumpsuits
Mix-and-match separates and playsuits for girls 2Y to 14Y.
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Tween Clothing
Tween styles like crop tops, pleated skirts and bomber jackets for 8Y to 16Y.
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Girls Swimwear
Rash suits, flutter swimsuits and one-shoulder styles.
Shop nowBoys' Clothing
Shop allShirts, tees, shorts, outerwear and sleepwear. Disney and original prints. Sizes 3M to 14Y.
Mums and Dads
Shop allDisney tees, polo dresses, cheongsams and festive wear for adults. Available in matching kids sizes for family twinning. Sizes XS to XXL.
Nursery Essentials
Shop allBlankets, sleeping bags and swaddles designed for Singapore's climate. Bamboo and cotton blends.
Blankets
Jersey and muslin blankets in bamboo and cotton blends.
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Sleeping Bags
0.2, 0.5 and 1.0 TOG options for every room temperature.
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Swaddles
Soft bamboo and organic cotton muslin swaddles for newborns.
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Bamboo Pillows
Soft bamboo pillow sets for babies and toddlers.
Shop nowSingapore Collections
Shop allProudly designed in Singapore. Locally themed prints, Chinese New Year cheongsams and mandarin-collared shirts, and Disney twinning sets for the whole family.
Singapore Stories
Local prints for babies, kids and adults. Designed in Singapore.
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Chinese New Year
Cheongsams, mandarin-collared shirts and festive twinning sets.
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Disney Family Holiday Outfits
Singapore-exclusive Disney family twinning sets for Disney Park or Disney Cruise holidays.
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Festive Traditions with Disney
CNY cheongsams and shirts for the whole family.
Shop nowBaby Gifts
Shop allReady-made gift sets, build-your-own options and keepsake sets, personalisable gifts.
Classic Baby Gift Sets
Curated essentials every new baby needs, beautifully wrapped and ready to give.
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Deluxe Keepsake Gift Sets
Premium pieces with a personalised keepsake box they will treasure for years.
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Build Your Own Gift Set
Pick the pieces you love and we will wrap it into a gift they will adore.
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Personalisable Gifts
Gifts that feel truly theirs, personalised pieces for every age and milestone.
Shop nowDisney
Shop all DisneyOfficially licensed Disney clothing for babies, kids and adults. Shop by character, garment type or seasonal collection.
Mickey and Friends
Mickey, Minnie, Donald, Daisy and more.
Classic Pooh
Winnie the Pooh nursery and clothing collection.
Disney Princess
Ariel, Cinderella, Belle and the Disney Princess range.
Frozen
Elsa, Anna and the Frozen collection.
Stitch
Lilo and Stitch clothing and accessories.
Zootopia
Judy Hopps, Nick Wilde and the Zootopia crew.
Bestselling Disney Tees
The most-loved Disney tees across Disney characters for all ages.
Disney Family Holiday Outfits
Singapore-exclusive twinning sets for the whole family.
Not sure where to start?
Shop by character or occasion
Browse Disney by character, find the perfect baby gift, or let us help you build a personalised gift set for a new arrival.